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5 Simple Twitter Listening Tips Every Marketer Should Know

Amplify’d from www.readwriteweb.com

5 Simple Twitter Listening Tips Every Marketer Should Know

Written by Elyssa Pallai / February 2, 2010 4:00 PM / 22 Comments

If you’re just starting out using the Web as a research and analysis tool to find out about your customers’ needs and wants and have never used a search service to do this, a great place to start is Twitter Search as it is instantly gratifying! However, fair warning: these tools are addictive. If you are ready to take the plunge, read on.

Search Your Product, Service or Topic Using Twitter Search

Use Hashtags

Progressing to a Desktop Application For Market Monitoring

Create Custom Filtered Views of the Conversation

Setting up canned searches
Setting up groups

Building Community and Learning from the Twittersphere

Warning: These services are addictive!

Read more at www.readwriteweb.com
 
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Posted by ScrappinMichele  5 days ago

8 Simple Steps to Growing a Quality Twitter Following

ScrappinMichele says:

I definitely agree you need to jump in there and interact. Balance would be the key to this. If this is all I saw, I’d unfollow someone. :D

Amplify’d from www.socialmediaexaminer.com

8 Simple Steps to Growing a Quality Twitter Following

Step 1:  Choose Your Preferred Audience

Step 2:  Decide How Many Tweets You Want to Send Daily

Step 3:  Decide How Long You Want to Make Your Tweet Plan

Step 4: Find the Keywords You Want to Use on Twitter

Step 5: Choose Different Formats for Your Scheduled Tweets

Step 6: Write Your Timeless Tweets

Step 7: Choose Your Times

Step 8: Schedule Your Tweets

Although a tweet plan is useful when your schedule gets busy, it’s not a way to avoid real-time tweeting.  The tweet plan’s main advantage is to maintain brand awareness consistently and attract the people you want to meet on Twitter.

You must find a balance to make this work for your business.  And you can only find this balance by jumping in, listening to your audience and tweaking the content you share on Twitter to get the best results.

Read more at www.socialmediaexaminer.com
 
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Posted by ScrappinMichele  5 days ago

To iPad or Not, That is the Question! Apple Reveals it Finally!

ScrappinMichele says:

I know I need one.

Amplify’d from scrapsofmygeeklife.com

To iPad or Not, That is the Question! Apple Reveals it Finally!

It’s official. Apple announced their tablet device today and it’s called the

iPad

The iPad will have

  • iBook – ereader
  • iWork for iPad – downloadable apps priced at $9.99 each (pages, keynote, Numbers)

    • Let’s talk about prices of the service. $29 per month for unlimited 3G and $14.99 for up to 250 mb per month. AT&T is offering wifi hotspots for free.

    Starts at $499 for the 16 GB wifi up to $820 for the 64 GB wi+3G.

  • wifi is 16 GB – $499, 32 GB – $599, 64 GB – $699
  • wifi + 3G is 16 GB – $629, 32 GB – $729, 64 GB – $829

    • I like how real many of the things look. For example, the iBook software looks like a bookshelf with books on it. When you read a book, it looks like a real book and you can see the pages behind even. Apple always takes the time to add little things that make the whole user experience exceptional and very real.

    Will you get an iPad? What are your thoughts?

    Read more at scrapsofmygeeklife.com
     
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    Posted by ScrappinMichele  12 days ago

    6 Really Good Sites with FREE Video Lectures from Top US Colleges

    ScrappinMichele says:

    Love this!

    Amplify’d from www.makeuseof.com

    6 Really Good Sites with FREE Video Lectures from Top US Colleges

    Watching free video lectures is easier to do than you might think. All around the world top-tier universities are offering videos of entire college courses for free.

    The OpenCourseWare Consortium

    MIT

    Yale

    UC Berkeley

    Indexing Services

    Boxee

    Study Tips

    You might feel silly sitting in front of your computer alone, taking notes, but trust me: you’ll learn better this way. Best of all, at the end of the course you’ll have created a useful resource for future reference; I constantly find myself refering to my college notes.

    Let’s keep that spirit of bettering the world alive in the comments below. If you have any favorite places to access free university courses online, or any study tips to help make use of such resources, please share them so that we all can benefit.

    Read more at www.makeuseof.com
     
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    Posted by ScrappinMichele  13 days ago

    How to Better Engage Facebook Fan Page ‘Fans’

    Amplify’d from www.socialmediaexaminer.com

    How to Better Engage Facebook Fan Page ‘Fans’

    But, if you build it, will they come? And if they come, will they stay and engage?

    Share Quality, Relevant Content – Daily

    1) How Often Should You Post?
    2) What to Post
    3) Sourcing Quality Content
    4) Cultivating Your Style
    5) Mix Up the Types of Posts
    Text
    Video
    Photos
    Links
    Events
    @ tags
    Notes app

    Incite Comments

    Now it’s your turn: What types of content are you finding sparks the most engagement on your Facebook fan page? Where do you get stuck most with your fan page and what else would you like to see covered in future posts about social media engagement? Please add your thoughts in the comments below, then stay tuned for part two!

    Read more at www.socialmediaexaminer.com
     
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    Posted by ScrappinMichele  13 days ago

    Invesp.net: 100 Most Influential Online Marketers of 2009 | Invesp.net

    http://www.invesp.net/
    The 100 top most influential marketers of 2009Read more at www.invesp.net
     
     
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    Posted by ScrappinMichele  24 days ago

    2009’s Hundred Best Tweets and Links for Marketing Copywriters

    ScrappinMichele says:

    I just included a sample, but there are many more if you go to the link. There is some really good links to great information.

    Amplify’d from marketcopywriterblog.com

    2009’s Hundred Best Tweets and Links for Marketing Copywriters

    Writing and Blogging

  • The 10 Mistakes Writers Don’t See—But Can Easily Fix

    • Twitter/Social Media

  • What Socrates Can Teach You About Social Media. Two thousand year-old philosophic wisdom applied to social media. Post by @JesseNewhart

    • Internet Marketing/Branding/SEO

  • 12 Brands Predicted to Disappear This Year. But did they? Check it out.

    • Work and Productivity

  • 10 Great Ways to Use Evernote, my hands-down favorite organizational app–and it’s free.

    • Stand and Deliver

  • Top 10 Public Speaking Tips. Whether you’re slated to speak in front of an audience of five or five hundred, these 10 useful tips from @DMScott help you prepare with confidence.

    • YouTube/Videos

  • The Social Media Guru. Before you think about hiring a jargon-spewing hipster to run your company’s social media campaign, watch this very funny video.

    • WordPress/Coding/Design

    News/culture

    Technology

    Food

    In its Own Class

    Read more at marketcopywriterblog.com
     
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    Posted by ScrappinMichele  26 days ago

    The top ten Twitter statistics and analytics tools

    ScrappinMichele says:

    Excellent list of tools. I hadn’t heard of a few.

    Amplify’d from socialmediatoday.com

    The top ten Twitter statistics and analytics tools

    so you can use them to measure how effective your Twitter campaigns are.
    TweetStats
    TwitterGrader
    Twitterholic
    TweetVolume
    Tweetmeme
    TweetValue
    TwitGraph
    TwitterMeter
    TwitterPoster
    Twitterank
    I know Hootsuite and Bit.ly are also great stats tools to measure your link popularity but if you have more please just add a comment and let me know.Read more at socialmediatoday.com
     
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    Posted by ScrappinMichele  27 days ago

    10 Must Visit Social Media Blogs

    ScrappinMichele says:

    I read most of these already.

    Amplify’d from omgzam.com

    10 Must Visit Social Media Blogs

    PR 2.0
    Dan Zarella
    Chris Brogan
    Logic + Emotion
    ReadWriteWeb
    BuzzMarketing Daily
    Social Media Examiner
    Conversation Agent
    Scobleizer
    180/360/720Read more at omgzam.com
     
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    Posted by ScrappinMichele  27 days ago

    100+ SMB Blogging Ideas to Kick Start 2010

    ScrappinMichele says:

    Great list of ideas.

    Amplify’d from smallbiztrends.com

    100+ SMB Blogging Ideas to Kick Start 2010

    Focus on your Industry

    Go Social

    About your Business

    Highlight Your Customers

    Get Personal

    The point is, there are TONS of things for a small business owner to blog about and share with their audience.  Now that I’ve helped get the ball rolling, get to it. ;)

    Read more at smallbiztrends.com
     
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    Posted by ScrappinMichele  27 days ago
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